Alfanar is a venture philanthropy organisation working to reshape social and economic development across the Arab world and in the MENA region — investing in social entrepreneurs tackling issues from education to women's economic empowerment.
Working closely with Alfanar's head of communications, I developed a visual identity and motion graphics language that gave the organisation a more authoritative, consistent screen presence. The brief centred on striking the right tone: credible and professional without losing warmth — fitting for an organisation that operates across donor, partner, and community audiences.
Alongside the branding work, I produced a series of videos that brought together documentation and tesimonials profiling Alfanar's work. I applied the visual framework I'd developed, bringing coherence to how Alfanar presents itself across different platforms and contexts.
